Here's a new one, or at least it's the first time I've encountered such a thing: a 10 minute video of the opening chapter of Michael Connelly's Echo Park is available online.
Many publishers make excerpts available; clips from the audio-book version, too. But a mini-movie?
Click here to watch the video.
I'm not sure what to make of this marketing tactic. I'm already hooked on Connelly's books and don't need a preview to convince me to read the book. But would a newcomer be convinced by the video? Perhaps.
Also, I now have an image of what the protagonist Harry Bosch looks like--and it's not the mental image I had before.